Innovation Drives Sales Success in FY2023-24
July 12 2024
Kollosche closed out the 2023-24 financial year having posted some excellent sales results for its clients in what has been an overall cooling market.
In total, 12 properties changed hands for $10,000,000 or more in the past 12 months, with the total of these sales surpassing $184,000,000. A further 11 properties sold for between $7,000,000 and $9,999,999.
Strategic marketing campaigns have become a key driver in achieving premium results in the current climate.
Kollosche’s expertise and innovation in this area led to the agency not only returning above market prices but also breaking several suburb record prices at the time in the areas of Southport, Mermaid Beach, Broadbeach Waters, Tallebudgera Valley and Tugun.
The properties all ranked among the agency’s Top 10 sales of the past 12 months, which were:
1. 13-15 Albatross Avenue, Mermaid Beach
Price: $25,000,000
Campaign: Private Treaty
Agent: Michael Kollosche, Harry Kakavas
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2. 5 McMillan Court, Southport
Suburb record sale
Price: $24,800,000
Agent: Michael Kollosche, Rebecca Moffrey (Ray White), Sam Guo & Julia Kuo
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3. 59 The Corso, Isle of Capri, Surfers Paradise
Suburb record sale
Price: $24,000,000
Campaign: Auction
Agent: Sam Guo & Julia Kuo, Claire Dai, Michael Kollosche
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4. 65 Albatross Avenue, Mermaid Beach
Price: $16,950,000
Campaign: Private Treaty
Agent: Michael Kollosche, Harry Kakavas, Tony V
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5. 249-255 Monaco Street, Broadbeach Waters
Suburb record sale
Price: $15,200,000
Campaign: Private Treaty
Agent: Michael Kollosche, Harry Kakavas
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6. 75-81 Stanhill Drive, Chevron Island, Surfers Paradise
Enclave record sale
Price: $15,000,000
Campaign: Auction
Agent: Michael Kollosche, Harry Kakavas
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7. 2 Surf Street, Mermaid Beach
Price: $11,500,000
Campaign: Auction
Agent: Michael Kollosche, Harry Kakavas
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8.53 Gibsonville Street, Tallebudgera Valley
Suburb record sale
Price: $11,200,000
Campaign: Auction
Agent: Troy Dowker
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9. 1 Rowes Court, Sorrento, Bundall
Price: $11,200,000
Campaign: Auction
Agent: Sam Guo & Julia Kuo
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10. 620 Pacific Parade, Tugun
Suburb record sale
Price: $10,050,000
Campaign: Auction
Agent: Troy Dowker
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11. 175 Jefferson Lane, Palm Beach
Price: $10,000,000
Campaign: Auction
Agent: Troy Dowker
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12. 129 Monaco Street, Broadbeach Waters
Price: $10,000,000
Campaign: Auction – sold prior
Agent: Michael Kollosche, Matthew Follent, Marco De Vincentiis
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Some other noteworthy sales campaigns of the past financial year included those of two properties in Mermaid Waters, which successively reset the suburb’s price benchmark.
Marketed by agents Taylor Kleinberg and Jamie Harrison, ‘The White House’ at 43 Markeri Street was the first to smash the ceiling after an extremely successful marketing campaign. Utilising both traditional print and digital media to reach a wide network of potential buyers, the home sold for $7,300,000 under auction conditions and more than $2,000,000 above the previous record.
The impressive result ignited sales momentum within the wider suburb, with another prestige home at 84 Oceanic Drive, also marketed by Taylor alongside Brad Coyne, superseding the Markeri Street sale by a further $400,000 only a few months later. The record now stands at $7,700,000.
Reach out to Kollosche agents to achieve a premium price for your property.